Apostrophe Launches Over-the-Counter Product

Fresh on the heels of its acquisition by Hims, Apostrophe, the direct-to-consumer acne-oriented skin care brand, is launching its first over-the-counter product, a sunscreen. Called ‘Screen SPF 43, the product will be available d-to-c on the brand’s website for $27. ‘Screen was formulated with acneic skin in mind with the help of the platform’s on-staff dermatologists, said cofounder and chief […]

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Blooming Gel Nail Art Turns Tips Into Trippy, One-of-a-Kind Masterpieces

All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. Nail innovations didn't stop with matte and crackling topcoats or even magnetic options. Blooming gel nail art is the latest look to sprout from a recent advancement in the industry, alongside 3D jelly — […]

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By the Numbers: The World’s Top 10 Celeb Beauty Brands, According to Cosmetify

Fenty Beauty is the most successful celebrity beauty brand, according to a ranking the Cosmetify beauty platform compiled by combining companies’ more recent revenues available with number of years in business, as well as number of followers and hashtag mentions on Instagram. Cosmetify gave each of these factors a score out of 100 before taking an average score to assess […]

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This Viral TikTok Hack Uses Setting Spray to Convert Powder Bronzers Into Creams

Bronzers are one of those products that you can't put down once you start using it. They add warmth and radiance to the skin, even after the summer days are long gone. And they're having an especially major moment right now because TikTok users are raving over a viral hack that allows you to manipulate powder bronzers into cream formulas.  […]

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Target, Ulta Beauty Unveil Brand Lineup

Weeks away from inaugurating their partnership, Ulta Beauty and Target have revealed the brands they will be selling, among other details. Starting next month online and in more than 100 locations, Ulta Beauty at Target will stock an assortment of more than 50 prestige brands. They include Anastasia Beverly Hills, Ariana Grande, BareMinerals, Bumble and bumble, Clinique, Drybar, It Cosmetics, […]

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I haven’t jerked off or ejaculated once in my life and I’m 14 years old. Does that mean I’m gay, or just I’m afraid of masturbating?

Thanks for your question.  Masturbation, or rubbing your genitals, can be a totally normal part of puberty and life.  That said, some people masturbate, and some people don’t.  The decision to masturbate (or not) is a personal decision and can depend on lots of different things, including cultural or religious beliefs.  Whatever someone decides, it does not mean anything about […]

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Chanel, Saks Fifth Avenue Partner on Factory 5 Collection

Shortly after unveiling its limited-edition “Factory 5” collection, Chanel has announced its exclusive wholesale partner for the launch: Saks Fifth Avenue. Starting today, Saks is carrying Chanel’s Factory 5 collection, an assortment of fragranced bath and body products to commemorate Chanel No.5’s centennial. Prices range from $65 to $85, while the No.5 scents themselves range from $55 to $138. The […]

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